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Is your website costing you money or making money?

Can you leave town for a week and know that your business is operating smoothly?

Do you have a plan for marketing your knowledge and services online?

Monday, 4:53pm

Dear Business Owner:

If you're like most business owners I know you're not happy with your current website. Sure, it looks good. But it's not making any money. Instead, it's costing you money every month.

Add to that the confusion and "noise" of so much hype online - how you can make a gazillion dollars over the weekend - and you see why many business owners like you have turned to TechTamers, my 7-year-old company, to help them "tame" the technology online.

So I asked my clients - business owners like you:

Under ideal circumstances, what do you want from your website?

You told me you want a site that:

• Draws traffic - targeted visitors, not just people looking for freebies
• Generates leads - qualified leads, ready to do business with you
• Sells products and services - both online and offline

Good goals so far. But then I asked the clencher:

How involved do you want to be in the day-to-day maintenance of your website?

The answers ranged from "not at all" to "YUCK!"

You see, most business owners are experts at their business. But they're already running a business…they don't want to run a website, too! They just want to use the website as a marketing and distribution channel.

So I added one more element to the description of the ideal website:
It should run on autopilot!

Put all four of these elements together and you have a "Golden Website" - a website that:

Draws traffic;

Generates leads;

Sells products and services; and

Does it all on autopilot!

Is that possible? Is it do-able?

You bet! And I've put it all into Turn your Website into Gold.

In this unique telecoaching program you'll learn to:

Get a handle on your current site - its strengths and weaknesses

Set attainable online sales goals

Isolate your target audience and reach them online

Decide whether or not you need a search engine service

Save on your yellow page advertising by using online resources

Get an online merchant account painlessly and fast

Keep your finger on the pulse of your online operations

Offer products that attract the right prospects

Breeze through the 12 critical decisions on your email newsletter

Choose appropriate online tactics - from pop-ups to signature files

Offer free courses to highlight your expertise

Use the most powerful follow-up process ever invented

Target your mailings to specific groups

Expand your product offerings - without developing a thing!

Use free online tools to isolate untapped markets

Plus, there are soooo many more topics covered!

So how does the program work?

We'll meet once a week (Wednesday at 7pm Easter; 6pm Central; 5pm Mountain; 4pm Pacific) for 90 minutes. During that time you'll get new information and all of the background information on the new techniques for the week - plus you'll have all of your questions answered. The group is purposely kept small, so you'll be able to get individual answers to your needs.

If you need to miss a live session, you'll be able to listen to it on the replay site - posted within hours of the live course. In fact, you can go back and review any of the lessons for the entire course by accessing the replay site.

Throughout the week you'll be working from your notes and with a fully developed website that reviews the week's lesson, your homework, and all of the tools and tasks you need to use.

What will be covered?

We'll be working together for six weeks. Here is the content outline that we'll be covering:

Week 1 - Get your Site Ready to Sell - There's no point in bringing traffic to your website if it's not ready to sell. So this week we'll concentrate on seeing what it takes to market online and getting your site ready to make money for you.

Week 2 - Marketing Tools & Tracking - You can do it all manually, but you'll be spending more time than you need to. Instead, use the multitude of tools available to you. Plus, you'll learn to track your marketing activities - both online and offline. If you're not tracking, you're losing money.

Week 3 - Give Them Something Free - Online your most valuable asset is an email address, so that you can continue to market to your prospects long after they've visited your site. You'll learn 3 different ways to create effective bribes. Plus, you'll see the first two ways to start generating revenue online - this week!

Week 4 - Quick Traffic Boosts - From search engines to pay-per-click advertising you can't beat these strategies to get traffic coming to your site. Understand how search engines work and how you can maximize your traffic at a minimal cost. Plus, we'll discuss the pro's and con's of various payment processors.

Week 5 - Long-term Traffic Boosters - Linking and publishing are two of the most effective methods of building traffic referrals over time. Learn the in's and out's of these strategies for maximum benefits with little work. Put them on autopilot.

Week 6 - Your Best Marketing Tool - This week we'll outline your ezine, decide what you need to offer in return for subscriptions, set up an effective follow up system, and learn to sell to your list.

In addition to these prescribed content, we'll be answering your questions and tackling online challenges as they arise. You'll finally have someone to answer your questions!

So who am I to create Turn your Website into Gold?

First, I'm an Internet expert. I've had an online business since 1996. I've worked with hundreds of business owners to understand and use technology more effectively. And I've helped many businesses to establish and expand their websites. For more than three years I've been helping other business owners market their sites with excellent results.

Second, I'm an expert in explaining technology. Since 1972 I have been teaching others difficult topics - mathematics, accounting, instructional design. I have a Masters in Adult Education and a PhD in Instructional Design. I am a Certified Technical Trainer.I have written hundreds of technology-based courses. And I have spoken to thousands of people in audiences around the world about technology.

Third, I am the creator of the Online $uccess System and author of Online $uccess Tactics: 101 ways to build your small business. I originated the Online $uccess Coaching program and publish Online $uccess News. In short, I'm an expert on creating materials that explain online business to owners like you. From solo entrepreneurs to heads of organizations of hundreds, I've worked with them all.

	Jeanette is a superb presenter. I learned more from her in an hour on the phone than I had in the prior 4 months of another "internet" course. Mark R. Pickett Abundance Coach GetYourAnythingHere.com Your seminar was exactly the kick in the pants I needed to get started. Even though I have taken other courses, this was the one that put me into the Action Track. The information was incredibly helpful and gave me the step by step process to put up a money generating website. Since I worked with you, I have totally revised my website and have more traffic to my new site in one month than I did for an entire year on my old site! Debbie Bermont Marketing Expert SimplePrinciples.com Your courses are so comprehensive and helpful! I have already saved a lot of money by changing several things I was doing, learned of several new resources that will economically solve a couple of very vexing issues I was struggling with, and discovered how I could present material on my web site that would be easy to find, buy and use. Keep up the good work...the value you provide is so much greater than what you charge... Pat Wiklund, PhD Author, Speaker, Consultant PatWiklund.com Super class!!!! I loved every minute. I took a lot of notes and came away with some great tidbits. I really felt like you covered all of the essentials, striking the right balance between an overview and in-depth information. Your style is fantastic - you are lively, knowledgeable, and your attitude fostered open communication. I look forward to taking more classes with you. Diane Cesa compellingcopy.com I just listened to your class for the third time. And I am still getting information from it. Paula McCoach ChiliUnleashed.com

It sounds like exactly what I need. But can I afford it?

If you hired me to do this work for you, you would pay thousands of dollars. Even if you decided to do the work yourself and just use my coaching services, you would pay hundreds of dollars per month. When the program is finished and offered on a standalone basis, it will retail for $397. But since this is the public debut of the Website into Gold program, you can enroll at the low introductory price of $197.

Order Now!

For this small investment you'll receive:

Six weeks of small group coaching sessions with Dr. Jeanette Cates, The Technology Tamer. You'll be live on the line with an Internet Marketing expert, answering all of your questions.

Replays of the coaching sessions so you can relisten to the content - or catch up on missed sessions. Plus, you'll be able to download the sessions for replay from your desktop or via a portable MP3 player.

A full website to support all of the lessons and followup activities. This site will be available to you for six months after you enroll, so that you can refer back to it again and again.

Unlimited email support during the course of the program.

Now if there's any hesitation on your part, let me offer you this guarantee. Order Turn your Website into Gold today. If anytime during the six week program you don't see the value of this product, please contact me. I'll see that you receive a prompt refund. It's that simple.

Remember, this is a one-time only program. I don't plan to offer it on a live basis again. So order it now. Time is short!

Click here to go immediately to our secure order form.

And if you act within the next 72 hours, I'll be able to include the following bonuses:

Your Ezine for Online $uccess! This ebook sells separately for $19.95. But I've included it here because of the important information and the wonderful presentation style of the report. This will be one of your key steps in getting a Golden Website.

Golden Articles Collection - this set of 50 articles is ready-to-use in your ezine or on your website. You can give them away as an incentive to visitors or offer them to other ezines anxious to publish your information. A great jump-start for you - and well worth the $19.95 price tag attached to them.

TamerTips Collection - more than 100 technology tips that you can drop into your newsletter or on your website. Use them for filler or for interest. They'll prove their worth to you - both in productivity and in content.

A one-year subscription to Online $uccess News. This weekly email newsletter, valued at $197, provides new ideas for expanding on your Golden Website throughout the year. You'll be the first to find out about related conferences, teleseminars, and online courses that can help you expand your knowledge even further. Plus, you'll get special buys and bonuses throughout the year.

You need to click the Signup button now. Every minute you hesitate is costing you money. And what with having invested all of that money in your website already, it's time to turn it into gold!

See you online!

Jeanette S Cates, PhD
Online Success Expert